Reframing My Positioning
Shifted the site narrative from responsibilities to shipped systems and outcomes.
positioningbrandwriting
Notes
Product and marketing changelog. Small updates, decisions, and shipped improvements.
Shifted the site narrative from responsibilities to shipped systems and outcomes.
Why the next generation of CRMs should prioritize usability over endless configuration.
Implemented a multi-source favicon fetcher with caching and graceful fallbacks.
Moved to Radix Blue + Slate tokens and tuned contrast for timeline readability.
What luxury hospitality standards can teach us about building AI that anticipates needs and removes friction.
A data-backed look at Court Street's redesign and what similar projects in NYC predict next.